2008 RELAY International campaign

For the 8th consecutive year, Lagardère Services has set Relay’s corporate message in the area of sustainable development.

From 7th till 13th January 2008, Relay’s annual campaign was held in partnership with humanitarian organisations for the protection of children.

For a week, RELAY outlets used their promotion space to display posters drawing commuters’ attention to this global issue.

By devoting advertising space in more than 1,100 sales outlets to this cause, Relay is showing its commitment to raising public awareness of the need to help vulnerable children.