Press releases
Europe 1 radio leads the way in digital media
Archives Lagardère Active
Paris, February 24, 2012
- Europe1.fr, the leading radio site*
Europe1.fr was the most-visited radio site in January 2012, with 3,201,000 unique visitors.
The site’s popularity increased significantly in one month with over 867,000 more unique visitors in January 2012 (up 37% from December 2011) and over a year with more than 523,000 additional unique visitors (up 20% compared to January 2011).
Moreover, the Europe 1 brand as a whole (covering Europe1.fr, JDD.fr, ParisMatch.com and Lelab.europe1.fr, which was launched on 1 December 2011) attracted 4,129,000 unique visitors in January 2012, or 1 million additional unique visitors compared with December 2011 (up 32%).
*List comprising radio websites available via the Médiamétrie NetRatings interface.
Source: Médiamétrie Netratings – January 2012 – France.
- Europe 1: No. 1 for downloads
With nearly 4,780,000* podcasts downloaded in the month of January, Europe 1 regains the lead.
In January 2012, the station registered over 520,000 more downloads than in December 2011 (up 12%) and over 346,000 more downloads than in January 2011 (up 8%). The excellent performance by Nicolas Canteloup, Laurent Ruquier, Franck Ferrand, Jérôme Commandeur and Anne Roumanoff all played a role in this success.
*Exact number of downloads: 4,779,832.
Source: Médiamétrie eStat – Catch-Up Radio – January 2012 – France.
- Europe 1 on Twitter
According to a recent study by the firm Hopscotch-Like Me I’m Famous, Europe 1 is the most-tweeted medium in France, all media types combined.
- The entire study may be accessed here: http://www.hopscotch.fr/communiques/
Press contacts:
Laëtitia Bréchemier - +33 (0)1 47 23 19 22 - laetitia.brechemier@europe1.fr
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