Lagardère Travel Retail partners with TAV Airports to expand Relay presence to Croatia and Kazakhstan

Lagardère Travel Retail is proud to announce a strategic partnership with TAV Airports, a member of Groupe ADP, and its subsidiary BTA FOOD & SERVICES through a franchise agreement to introduce the Relay brand to Croatia and Kazakhstan, further expanding the Relay network.

By joining forces, Lagardère Travel Retail and TAV Airports, a member of Groupe ADP,  aim to enhance the travel experience for customers with the opening of six new Relay stores including three at Zagreb Franjo Tuđman International Airport in Croatia and three additional ones at Almaty International Airport in Kazakhstan. The partnership leverages TAV Airports’ deep understanding of local consumer needs and Lagardère Travel Retail’s global expertise in Travel Essentials.

These new stores showcase the strengths of the brand’s one-stop-shopping concept. Featuring an attractive design, clear customer journey, the stores have a flexible layout that adapts perfectly to the unique spaces in each airport. Travelers will find a comprehensive range of products, from best-selling travel essentials alongside to locally sourced products, catering to the diverse needs of travelers.

The expansion into Croatia and Kazakhstan brings Relay’s global footprint to 30 countries across all five continents. This growth follows a successful year for the brand, which saw openings in new markets such as Peru in South America and the renewal of strong partnerships in key locations including Paris Aéroport, Auckland airport and Prague Vaclav Havel Airport.

Nathalie Simon, EVP Retail Lagardère Travel Retail, commented: “We are thrilled to partner with TAV Airports to bring Relay to these new markets. At Relay, we are dedicated to providing advanced convenience to our customers and anticipating travelers’ needs. Our new signature, ‘Relay, What Moves You,’ unveiled earlier this year, reflects our commitment to transforming travel into enjoyable and personalized experiences in an era of fast-paced journeys and ever-changing consumer demands.”

Baha Bülbül, CEO – BTA FOOD & SERVICES commented: “We are excited to expand our offer mix to passengers with the valuable partnership of Lagardère Travel Retail. The new locations in Zagreb and Almaty airports allow us to serve a broader audience and provide travelers with high-quality products and services that meet their needs on the go.”

Lagardère Travel Retail is the number one global leader in Travel Essentials, with a diversified and a multi-category offer and spans more than 2,500 stores in 31 countries. Our extensive portfolio of proprietary and partner brands covers the full spectrum of travelers’ needs.

The MZLZ consortium -including Groupe ADP, Bouygues, Marguerite Fund, IFC, TAV Airports and Viaduct- holds the right to operate Zagreb Airport until 2042. Zagreb Airport welcomed 2.4 million passengers in the first seven months of 2024, with an increase of 17% compared to the previous year.

The gateway to Kazakhstan’s economic and cultural capital, Almaty Airport served 6.4 million passengers this year, as of the end of July. A new international terminal with a USD 200 million investment was inaugurated in June.

ABOUT LAGARDERE TRAVEL RETAIL
One of the two priority divisions of Lagardère group, Lagardère Travel Retail is a leading global Travel Retailer, with the longest standing expertise of serving the needs of travelers and partners across Travel Essentials, Duty Free & Fashion and Dining. Lagardère Travel Retail operates over 5,120 stores in airports, railway stations and other concessions in 42 countries, and has generated €6.6 bn in sales (100%) in 2023.  
We harness our pioneering culture to make travel more enjoyable with bespoke offers and experiences. We invest our world-class global expertise and local knowledge to design value-creating partnerships and experiences for our stakeholders: landlords, brands, travelers, employees and communities.
We actively champion the more sustainable future of Travel Retail through our comprehensive CSR strategy, covering all aspects of where we, as a business, have an impact and can make a difference. 
https://www.lagardere-tr.com/ ●  @LagardereTR 

ABOUT TAV AIRPORTS and BTA FOOD & SERVICES
TAV Airports provides integrated services in all areas of airport operations, with a global footprint at 110 airports in 31 countries. A member of Groupe ADP, TAV Airports is part of the leading airport management platform globally. Through its subsidiaries, TAV is active in airport service businesses, including duty-free, food and beverage, ground handling, IT, private security and commercial area management. The Company provided services for 96 million passengers in 2023. The company is quoted on Borsa Istanbul.
BTA, a subsidiary of TAV Airports; offers its guests rich menu options of world cuisines at more than 200 points in 15 airports in a total of 8 countries, including Türkiye, Georgia, Macedonia, Tunisia, Oman, Latvia, Croatia, and Kazakhstan. In addition to its services, BTA produces 5 million boutique products per month on an industrial scale for nearly 100 brands in its own production facility and also supplies food to 16 countries. BTA has been continuing its activities for 24 years with the vision of becoming Turkey’s leader and one of the world’s most well-known companies in all areas of the food and beverage industry. Since 1999, we have been constantly evolving our smooth and flawless flow of activity in the fields of food and beverage, food production facility, and hotel management, without compromising on superior quality and service.